top of page
image_edited.jpg

MEMBER SPOTLIGHT
Luis Hernandez

4x World Team Member
6x National Champion

​

Luis Hernandez has a 28-year background in professional figure skating. A living legacy in both his sport and athletic well being, at age 19 he defied his medical diagnosis of early retirement by adopting new, science-based training methods.

His unusual coach, biomechanics specialist Pamela Aven, guided him to win six consecutive National Championships and represent his country at four World Championships.

Retiring in 2017, Luis aimed to coach using the same scientific methods.

However, he found that some sport centers have policies with a historic foundation in misinformation and implement best practices behind the curve of performance science. This left a gap between his coaching and center policies.

His desire for complementary business within sport ignited the standards division of Lasso Safe. 

Currently, Luis is CFO of Lasso Safe and contributes to the research and education for best practice standards. News and advocacy platforms such as The Union Tribune and Athlete Soul have featured Luis' comeback story.

You can also find Luis in a local ice center, influencing policies and coaching a roster of young champions. 

Meet the Team: Welcome

Our Executives and Board

Champions for Athletes

PM  017_edited.jpg

Pamela Aven

CEO

Policy leader
Childhood trauma policy writer 
Sport center owner
Author
Endurance mountain bike champion

Luis4.jpg

Luis Hernandez

CFO

4x figure skating world team member

6x figure skating national champion

Coach

​

4296_jarrod_shoemaker.jpeg

Jarrod Shoemaker

Athlete Advisor

USA Olympian
U23 triathlon champion
World triathlon series champion
Coach

AliciaMSPwin_large_edited.jpg

Alicia Kaye

Athlete Advisor

Ironman champion

Co-owner endurance shield skincare

Mental training consultant

​

Shai.jpeg

Shai Larkin

Lawyer

Specializes in business law
Active in non-profits

Vivian Rowe 10-14-16 head shot.jpg

Vivian Rowe

Healthcare Advisor

Licensed marriage and family therapist

Health care business owner

​

SandeeWebpic2.jpg

Sandee Beal

Policy Leader

Policy leader in childhood trauma
Childhood trauma specialist
Licensed marriage and family counselor
Junior Olympics gymnast

jamie moser.jpg

Jaimi Moser

Policy Advisor

Researcher
Policy writer
Clinical dietitian
Biochemistry scientist
Junior Olympics diver

original_logo.gif

IsoPhit

Canadian Ambassador

Canadian sport center

Safe sport policy writer

Safe athlete equipment

​

Meet the Team: Meet the Team
bottom of page